Your 100% waste free conditioner!

Ethique is a New Zealand company, born and bred in Christchurch, New Zealand. The brainchild of biologist Brianne West, Ethique started in her kitchen when she began experimenting with solid shampoo back in 2012. She wanted to rid the world of plastic bottles, but as the company has now grown that ambition has grown too. We want to make sustainable products the norm and we reckon we are the world’s most sustainable cosmetics.